Ecommerce in Europe - A Good Opportunity

Going global...consider Europe as a first stop. Because of it's small language barriers and high income per capital ratio, it is an ideal choice. If you have an e Commerce business, Europe itself has the most expansive e-commerce policy.



Europe e commerce policy
eMarketer reaffirms its projection that pan-European e-commerce revenues will increase from $169.81 billion by the end of this year to nearly $1trillion by year-end 2004. Ongoing investment in the region’s information and communication technology infrastructure in spite of economic distress and a growing Internet user population constitute positive signs for Europe’s consumer and business-to-business (B2B) e-markets. (Emarketer, 2001)


E-Commerce Revenues in Europe, 2000-2004 (in billions)
2000 $34.30
2001 $68.89
2002 $169.81
2003 $415.97
2004 $979.83
Source: eMarketer, 2001 033339 ｩ2001 eMarketer, Inc. http://www.emarketer.com/


Percent of Leading Global Companies Participating in On line Exchanges, by Region, 2001
North America 32.4%
Europe 41.7%
Asia-Pacific 21.2%
Global average 33.2%
Source: Computer Sciences Corporation, 2001 035605 ｩ2002 eMarketer, Inc. http://www.emarketer.com/